Elevate Your Business With Corporate Yacht Charters

With the Monaco Grand Prix on display recently, we’re reminded of the power of a corporate yacht charter and how it can showcase your brand to spectacular effect.

 A corporate yacht charter allows you to get high-impact advertising for your brand, impress important clients, and reward your star employees. Corporate yacht charters are also surprisingly economical and offer the best logistical solution to attending major events, while sending a clear message that you are a major player in your industry.

There are three main types of corporate yacht charters: major event charters, static charters, and team-building charters.

Major Event Charters

Corporate yacht charters for glamorous major events such as the Cannes Film Festival, the America’s Cup, or the Monaco Grand Prix are a superb way to assert your authority in your industry. There are few better ways to impress favored or prospective clients than with an invitation on board a stunning charter yacht – whether for a glamorous cocktail and canapés party on the sundeck, a sophisticated seafood banquet prepared by the yacht’s private chef, a poker game set up in the yacht’s opulent dining room, or private business meetings in the yacht’s salon. And then of course there’s the cruising – what client could fail to be impressed by a sunny cruise along the French Riviera after the event?

 A yacht charter allows you to be in the centre of the action – whether it’s cheering the F1 cars as they tear right past your yacht in Monaco, docking at the Palais des Festivals in Cannes for the film festival, or watching the America’s Cup hydrofoil boats up close as they skim across the water in Bermuda.

Static Charters

On static yacht charters, the yacht stays on the dock all week. This type of corporate charter is particularly popular at industry conferences such as the MIPIM international real estate show or Cannes Lions. These static charters are an extraordinary opportunity to emblazon the yacht with your company branding, from bunting and flags, to hosting branded gatherings right on the doorstep of the event.

There’s a fantastic energy to these events, with immense potential to be noticed as VIPs walk along the docks and observe which companies are doing well enough to charter a yacht this year. Companies compete to see who can make the biggest impression, throwing themed parties, hosting seminars on board, organizing dazzling dinner events, and giving out brilliant swag bags.

We all know that image matters in business, and superyachts carry an aura of success and prestige that rubs off on your company by association when you host a corporate yacht charter.

Team-Building and Reward Charters

You don’t need to charter a yacht during a major event to take advantage of the persuasive power of superyachts.

Think about it. Which of your key clients might appreciate a fishing trip in the Bahamas on a luxury sportfish or a sports-themed charter in San Francisco? This is a great way to build a strong business relationship or seal a major deal. It might even be a great way to say thanks to a long-standing customer.

Speaking of saying thanks, how better to reward your senior executives than with a yacht charter in the Florida Keys to thank them for all their hard work?

And if you’re looking to build loyalty and get more out of your employees, who wouldn’t be motivated by a team-building sailing adventure out of Newport or a water-sports and jungle adventure at the new Golfito Marina Village in Costa Rica?

Remember, a corporate yacht charter doesn’t need to be terribly expensive if you avoid the major events. As the superyacht fleet grows and more yachts hit the charter market every year, there are some incredible deals to be had if you want to enjoy a cruising corporate yacht charter, particularly outside peak times.

If you have a large group to accommodate, you can hire a large charter yachts expressly designed for corporate events. However, many companies choose to hire a fleet of small yachts instead, in order to foster a greater team-building spirit in their departments and better individual participation.

Why corporate yacht charters are the practical option

A corporate yacht charter at an event also makes a great deal of sense logistically as well as from a publicity point of view, as the yacht offers palatial accommodations right in the centre of the action. With a corporate yacht charter there are no more logistical headaches trying to book everyone into the same hotel, competing for expensive event venues and catering, or organizing transport to and from the conference or central venue. Using a yacht as your headquarters also makes economic sense – it is accommodations, meeting rooms, restaurant, leisure space, and party venue in one.

Whether you invite some top clients to Bermuda for the America’s Cup 2017, cover your charter yacht in branding on the dock in Cannes, or throw an unforgettable party on the sundeck during the Grand Prix of St. Petersburg in Florida, your clients (and staff) will never forget it.

Make your mark with a corporate yacht charter

It’s hard to imagine a more powerful association with success for your brand than with a luxury yacht charter – but it’s also a practical choice. A corporate yacht charter can truly revolutionize your business.

Denison Yacht Sales has the experience to make your corporate yacht charter a wild success. With offices in Florida, California, Rhode Island and beyond, as well as local expertise across the globe, Denison can help you take your business to the next level with a high-end corporate charter.

To learn more about corporate yacht charters, contact Yacht Charter Manager Jackie Guenther: