Bobby Parker / Daytona Beach Yacht Broker

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  • home town Winter Park, FL
  • first boat 14’ Alumacraft
  • First job Boat washer
  • favorite boat music Zac Brown Band
  • Favorite boat show Palm Beach


Bobby Parker grew up as the third generation to work in the family boat business. Bobby’s granddad, Roy Parker Sr., started Parker Boat Company in 1927. From 1980 on, Bobby was a successful Sea Ray and Boston Whaler dealer in Orlando and Daytona Beach, Florida. He gained a vast knowledge of yachts on Sea Ray Club trips to the Bahamas for 35 years.

Bobby's early boating memories include making his first crossing to the Bahamas before he was 1 year old, and navigating a 23’ Sundancer at 15 years old with his two brothers to the Abacos. Between 6th and 8th grade, he took his 14’ aluminum jon boat to school through a chain of lakes every day. He has always found a way to enjoy his passion of boating and being on the water.  

After graduating from Utah Valley University with a degree in business management, Bobby returned home to work in the family boat business, where he was mentored by a veteran sales manager in the sales process. Bobby quickly took to the Sea Ray sport yachts and excelled at walking clients through the build process or trading them up in size.

In 2006 Bobby realized there was a real need for a yacht brokerage services within Parker Boats, so he started Parker Yacht Brokerage and was very successful at trading, selling and locating vessels for their customer base. Bobby managed the retail sales operation in the Orlando location from 2010 until Parker Boats was sold to Marine Max in 2013.

Bobby started Parker Yacht Sales after the sale and continued to broker boats and assist his client base. In 2016, he was exploring ways to expanded his market share and grow the brokerage business to the next level in Central and North Florida. He found Denison Yacht Sales to be the perfect fit for his team to really grow - with its extensive marketing and new product lines, it was a win-win.

To sum it up, Bobby is selling a lifestyle that he loves and lives every day. "My key to success is all the highly experienced and successful people I’ve had the privilege to learn from and continue to learn from," Bobby says. "I have the desire to take care of the customer and go the extra mile, not only before, but well after the sale."

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