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Quarter 1 Yacht Sales Reveal Significant Increase From 2020-2021

Marina Nazario | May 18, 2021



Q1 Market Report | Yacht Sales Analysis

The pandemic boosted luxury yacht sales. The first quarter of 2021 reveals a significant increase in yacht sales across international, regional, and Florida markets. According to Boat International, combined yacht sales for January, February, and March 2021 show a 46% increase compared to the same period last year.


All Yachts Sold Worldwide In Q1 From 2008-2021


Global yacht sales haven’t seen a first quarter this strong since 2018. Industry numbers that compare Q1 2020 to Q1 2021 show a huge leap in boats and yachts sold worldwide.

Data reveals that the U.S. makes up about one-third of global boat sales. In North America, 9,336 boats were sold in Q1 2021 compared to 6,526 boats sold in Q1 2020. Europe and Asia also experienced a strong first quarter with a significant increase in yacht sales compared to Q1 2020 and 2019.

What’s up with the huge bump in yacht sales worldwide? Possibly, a “you always want what you can’t have” situation —  travel restrictions during the pandemic may have increased people’s desire to get outside or vacation safely. Boats and yachts provide that escape for people around the world.

But what about the significant increase in yacht sales specifically in North America from Q1 2020 to Q1 2021? There are more new superyacht buyers. The stock market experienced an amazing 2020 and the pandemic was good to the wealthy. Forbes reports that U.S. billionaires got about $1.2 trillion richer during the pandemic.

Availability of funds and rising demand for yachts resulted in brokers from most territories experiencing a strong Q1, particularly at Denison Yachting whose president Bob Denison said: “Our industry is still riding the great wave of 2020. Our first quarter numbers set new records for us organizationally across all revenue categories.”

“The first quarter of 2021 has been strong due to continued demand from 2020,” Denison continued. “Yachting’s competitive industries, such as skiing and higher-end vacation experiences like cruises, are still being affected by extended lockdowns which have created a special opportunity for our industry.”


All Yachts Sold In Q1 From 2008-2021, United States


First-quarter regional boat sales in the U.S. from 2008-2021 reveal that the Southeast sells 3 times more yachts and boats than the Northeast or the mid-Atlantic regions. Almost 50% more than the Northeast and mid-Atlantic combined.

Not surprising as the Southeast and Gulf Coast promises some of the best boating destinations in the country. Florida, alone, boasts 8,436 miles of shoreline and 30,000 lakes within the state.


All Yachts Sold In Q1 From 2008-2021, Florida


Florida is among the most desirable boating destinations. The third most populated state makes up about 25-30% of all U.S. boat sales. Florida experienced its best Q1 in over 10 years with a leap of 1,008 more boats sold in Q1 2021 than Q1 2020. 

Why Florida? The sunshine state experienced less restrictive lockdown measures than the rest of the country. Snorkeling, diving, kayaking, fishing, boating, and yachting are popular (and safe) Florida activities — people flocked south to get outdoors and enjoy the water. For yacht brokers, it was business as usual in the sunshine state.


Full Steam Ahead

50-Meter Heesen Sold By David Johnson In 2020

By the end of 2020, Denison experienced one of its best years in terms of yacht sales, charters booked, and marketing goals and is still riding that wave into 2021. On a quarterly average, Denison sells 83 superyachts, with an annual growth of over 13%. In 2021, Denison sold over 40 superyachts, surpassing 2018, 2019, and 2020, respectively.

With a strong start to the year, what are some predicted challenges for the coming months?

Denison Yachting’s Bob Denison also echoed this point, saying: “New construction opportunities and good deals on the brokerage market are very hard to come by. I expect this to be the great challenge our industry faces in 2021.”

The yachting industry is gaining steam around the world. Denison expects 2021 to be its best year in a decade and is excited to lead the way in global superyacht sales. Ride the wave with us — Denison has plenty of featured yachts for sale. Tell us what you’re interested in and we’ll find you the best option to get on the water. Contact a Denison yacht broker today.


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