The Rockstar Entrance

Denison Yachting partners with BLADE helicopters during the Monaco Yacht Show.

This article was written by Bill Springer. Photography Courtesy of Blade.

When it comes to celebrating the superyacht lifestyle—and the legendary traffic that surrounds its events—there’s no other destination quite like Monaco. But, let’s face it. Superyachts and traffic—no matter how legendary—occupy opposite ends of the luxury spectrum. That’s why Denison Yachting has partnered with BLADE helicopters during the Monaco Yacht Show. Transportation by helicopter between the Nice Airport and Monaco turns what can oftentimes be a two-hour automotive endurance test into a scenic, seven-minute flight along the French Riviera. 

“Our partnership with Denison Yachting has been an incredible success, especially at the Monaco Yacht Show. By connecting BLADE’s seamless luxury travel to the heart of the yachting world, we’ve created a distinctive way to enhance the client journey from air to sea,” remarked Jeffrey Brenner, VP, Head of Global Partnerships and Activations for BLADE Urban Air Mobility, Inc.

Jennifer Welker Peacock, Head of Global Partnerships for Denison Yachting adds, “Working alongside BLADE allows us to elevate the Monaco Yacht Show experience year after year. Together, we’re setting a new standard for what it means to arrive in style while delivering the level of service and sophistication our clients expect.”

And, could there a better way to celebrate the superyacht lifestyle than landing in Monaco via helicopter like a rockstar (or potential superyacht owner)? Um, no.

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