Sell Your Princess Yacht With Denison Yachting
Whether you own a Princess V-Class sport yacht, a Flybridge motor yacht, an S-Class Sportbridge, or an M-Class superyacht, Denison helps Princess owners get the most out of their sale through strategic pricing, targeted marketing, and access to qualified buyers worldwide. Princess Yachts has been building in Plymouth, England since 1965 and is now part of the LVMH family. The brand carries real weight with buyers, and our brokers understand the Princess market across the full lineup, from mid-range cruisers to superyachts in the 100-foot-plus range.
WHY SELL YOUR PRINCESS WITH DENISON?
We Specialize In Selling Princess Yachts To Qualified Buyers Worldwide
Princess Market Expertise
Our team understands what drives Princess resale values across the V, S, Flybridge, and M-Class lines. Model, year, build spec, hours, and condition all factor in. We know where demand sits at each size and price point and how to position your yacht accordingly.
Global Buyer Network
Denison markets Princess yachts to qualified buyers across North America, Europe, the Caribbean, and beyond. Princess has a strong international following, particularly in Europe and the Mediterranean, and our network reflects that reach.
Accurate Valuations
Pricing a Princess correctly means knowing both the British luxury market and how comparable models are moving globally. We look at recent sales, active inventory, and current demand to land on a price that works.
Maximum Exposure
Your Princess receives professional photography, video production, MLS syndication, digital advertising, targeted email campaigns, social media promotion, and placement across the industry's most visited yacht sales platforms.
MEET YOUR PRINCESS EXPERTS
Find Your Trusted Princess Yacht Broker
Princess has one of the broadest lineups in the luxury motor yacht market, which means selling one well requires knowing where your specific model fits and who is actively looking for it. Denison brokers have experience across the Princess range, from the V-Class sport yachts to the larger M-Class superyachts. Whether you own a 50-foot flybridge or a 115-foot M-Class, our team understands the product, the buyer profile, and what it takes to close a sale at the right number.
Steps To Selling Your Princess Yacht
Receive A Professional Princess Valuation
Every successful sale starts with accurate pricing. Our brokers evaluate recent comparable Princess sales, current market demand, build spec, engine hours, and vessel condition to determine where your yacht should be positioned.
Prepare Your Princess For Market
Presentation matters. We help identify ways to improve buyer perception through detailing, photography preparation, service recommendations, and documentation review before the listing goes live.
Launch A Global Marketing Campaign
Your Princess will be promoted across every major sales channel, including MLS networks, targeted advertising, email campaigns, search marketing, social media, and broker-to-broker outreach. Our goal is simple: put your yacht in front of serious buyers wherever they are.
Negotiate And Close With Confidence
When offers arrive, our experienced brokers guide you through negotiations, surveys, sea trials, documentation, and closing coordination. We handle the details so you can focus on your next chapter on the water.
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View AllFrequently Asked Questions About Selling A Princess Yacht
How much is my Princess yacht worth?
Value depends on the series, model, year, engine hours, maintenance history, and current market conditions. Princess holds its value well, particularly well-maintained examples with strong service records and updated interiors. Our brokers provide complimentary market evaluations based on current comparable sales and active inventory.
How long does it take to sell a Princess yacht?
Timeline varies based on model, size, condition, and asking price. The V and Flybridge ranges have an active resale market with a broader buyer pool, while larger M-Class superyachts attract a more targeted buyer. Correctly priced, well-presented examples tend to move efficiently across all segments.
What does it cost to list my Princess with Denison?
There is no upfront cost to list your yacht with Denison. We operate on a commission-based structure, meaning we only earn compensation when your yacht successfully sells.
How will my Princess be marketed?
Every Princess listing receives a comprehensive marketing strategy that may include professional photography, video production, MLS distribution, email marketing, search engine optimization, digital advertising, social media promotion, and direct outreach to qualified buyers.
Which Princess models are most in demand?
The V-Class and Flybridge lines in the 50 to 72-foot range consistently draw strong buyer interest, particularly well-maintained examples with current service. Larger models like the Princess 88, 95, and M-Class superyachts attract serious buyers at the upper end of the market. Our brokers can speak to current demand specific to your model and year.
Can Denison help sell my Azimut internationally?
Yes. Denison maintains a global network of brokers, buyers, and marketing channels, allowing us to connect your yacht with qualified buyers throughout the United States, Europe, the Caribbean, Latin America, and other key yachting markets.

Ready To Sell Your Princess?
Yes. Princess has a particularly strong following in Europe and the Mediterranean, and Denison's global network is built to reach those buyers. We connect Princess sellers with qualified prospects across the U.S., Europe, the Caribbean, and beyond.
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